Doritos Releases Rainbow-Colored Chips to Celebrate LGBT Pride

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The Doritos brand, in partnership with the It Gets Better Project, launches Doritos Rainbows chips, a new, limited-edition product to celebrate the LGBT community.
The Doritos brand, in partnership with the It Gets Better Project, launches Doritos Rainbows chips, a new, limited-edition product to celebrate the LGBT community.
Frito-Lay
By Olivia B. Waxman
September 17, 2015
On Thursday, Doritos announced a new limited-edition flavor, Doritos Rainbows chips, the “first Doritos product in history made up of multiple, rainbow-colored Doritos chips inspired by the Pride flag.”
But you won’t find them in stores. The only way to get a bag is by making a donation of $10 or more through the website for the It Gets Better Project, a campaign that supports lesbian, gay, bisexual, and transgender youth.
Want to see what the colorful snack looks like in real life? In the clip below, watch the Good Morning America hosts sample some:

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